PropLurk field manual

Underwrite the property.
Understand the decision.

A growing, plain-English library for testing income, expenses, leverage, renovation, and exit assumptions before an offer becomes a problem.

Free calculators

Tool-first pages for people ready to run numbers.

These are the public, first-pass versions of PropLurk's calculator workflows. They teach the math and route serious deals into the app.

All 12 calculators

Spreadsheet alternatives

Rank for templates, then show the better workflow.

Spreadsheet pages capture template searches while positioning PropLurk as the connected upgrade: saved scenarios, offers, PDFs, and portfolio context.

All 10 spreadsheet guides

Start simple

Plain-English terms investors search first.

Quick answers for NOI, DSCR, cap rate, ARV, BRRRR, offer math, and the shortcuts that need a real model behind them.

All 10 basics

Metric library

Build the result from transparent definitions.

Start with NOI, then follow the number into cap rate, cash-on-cash return, DSCR, leverage, or a renovation exit.

All 10 metrics

Comparison library

Choose the metric or strategy that answers the question.

See financing, risk, operating work, and exit assumptions side by side before deciding which model fits.

All 6 comparisons

Deal analysis blog

Longer walkthroughs when the definition is not enough.

Use the blog guides when you want the full strategy breakdown for rentals, BRRRRs, flips, STRs, commercial deals, and wholesale offers.

All investor guides

Offer strategy

Bottom-of-funnel pages where traffic can become MRR.

When someone searches how much to offer, they are not browsing. They have a property and a decision. That is exactly where PropLurk should catch them.

All offer strategy guides

City hubs

Local calculator clusters around major markets.

Each city hub links market context to rental, DSCR, cash-flow, and maximum-offer pages so the local search path has somewhere useful to go.

All 23 city hubs